Being a modern cruiser, the Intruder faces direct competition from the Bajaj Avenger Street 220 which serves a similar purpose. Meanwhile, the Royal Enfield Bullet 350 also competes in this segment as it is the most affordable RE and offers comfortable ergonomics.
Royal Enfield has gone ahead and dropped the Electra model name from its website. However, Royal Enfield is continuing to sell this motorcycle under the Bullet 350 nomenclature. This change makes sense since the Bullet 350 can be opted with a disc brake and electric start which makes both motorcycles identical.
Royal Enfield will soon refresh their product line-up with updates to their existing motorcycles. This 2016 model year update comes in the form of some cosmetic revisions with the addition of new colours to specific models.
Royal Enfield is off to a good start in 2015, as the company registered a 43 per cent overall growth in the first month of the year as compared to January 2014. Royal Enfield sold 28,927 motorcycles in January 2015 as opposed to the 20,232 units it had managed in the corresponding period, last year.
Royal Enfield has hired Pierre Terblanche – one the best motorcycle designers in the world. Pierre Terblanche has vast experience in the automotive design world and is respected for some incredible creations.
Royal Enfield has been in the news for a long time now, all thanks to the new Continental GT – a motorcycle which has proved to be a revelation for many rival brands. The company, which has steadily introduced a range of models in the mid-size motorcycle segment in India, is now said to be working on a new 400cc engine single cylinder engine.
How many of you have been to a Royal Enfield showroom to book a bike and got shocked to hear about the waiting period for the delivery of your favourite motorcycle? Ask any RE fan and all of them will nod in agreement. But worry no more, as this situation might change soon with Royal Enfield’s new plans.