- First Experience Centre in Madhya Pradesh
- Six fast-charging points installed in the city
- Prices start from Rs 1,27,916 onwards
Ather Energy has expanded its reach in the Indian market with the inauguration of its new retail outlet in Indore. The company will offer the 450X and the 450 Plus through this new Ather Space outlet in the city. Interested buyers will be available to test ride the vehicles at Ather Space. This is Ather Energy’s first Experience Centre in Madhya Pradesh.
The Ather 450X has been priced at Rs 1,46,926 while the 450 Plus has been listed at Rs 1,27,916 (ex-showroom).
Madhya Pradesh government has introduced several policies to accelerate the adoption of electric vehicles. The initiative includes giving subsidies of up to 25 per cent on building charging infrastructure, exempting the vehicle registration for the first 22,500 electric two-wheelers, and providing free parking at the Municipality-run parking facilities to all EV vehicles.
Ather Energy said in a press statement that the opening of the new Ather Space in Indore is driven by strong consumer demand. The electric two-wheeler brand launched the Ather 450X and 450 Plus in the city in January 2020. The company has also installed six fast-charging points called the Ather Grid. These are located at Bhanwar Kuwa, Annapurna, Race Course Road, Nanda Nagar, Raj Mohalla, and A B Road.
Earlier this year, Ather expanded its presence across cities like Mumbai, Pune, Hyderabad, Kochi, Ahmedabad, New Delhi, Trichy, Visakhapatnam, Jaipur, and Kozhikode.
