Hero Pleasure is a scooter available in 2 variants in india. Its lowest version starts from a
price of ₹48,297 (ex-showroom) and the top
version from a price of ₹50,219 (ex-showroom). Hero Pleasure generates 6.91 bhp of power and 8.1 nm of torque from its 102cc engine. Single cylinder engine of Pleasure has an automatic gearbox. Both rear and front brakes of Hero Pleasure are drum brakes. This 101 kg scooter is available in 7 colours.
The Hero Pleasure is a light and zippy scooter, built keeping the fairer sex in mind. It appeals to its target audience with trendy paint schemes and an integrated braking system (IBS), similar to the one in its elder sibling, the Hero Maestro Edge.
The Hero Pleasure’s most significant update is the new IBS which is similar to the Hero Maestro’s combined braking system (CBS) which engages both the front and rear brake when the left brake lever is pulled. Other updates include a light in the glovebox, a lockable glovebox, a side stand indicator and combination ignition lock and seat opening mechanism. It also gets a new instrument cluster and a mobile charger socket, which is a very handy feature.
The Hero Pleasure is powered by a single-cylinder 102cc engine which produces 7bhp and 8Nm of torque. The four-stroke air-cooled engine is mated to a CVT automatic gearbox. One can choose either steel wheels or alloy ones.
The Pleasure is offered in no less than nine paint schemes - black, blue, red and white, green, orange, red, silver, purple and white. It goes up against other scooters geared toward women like the Honda Activa-i, Yamaha Ray Z, TVS Scooty Zest 110, and Suzuki Let's. The Hero Pleasure is priced at Rs 46,000 for an example with steel wheels, and Rs 48,000 for alloy wheels (ex-showroom, Delhi).