- Domestic market witnessed five per cent growth
- Exports saw 103 per cent rise
- Year-to-date sales fell by 20 per cent
Royal Enfield has posted its sales data for January 2021, and the Chennai-based two-wheeler maker registered a five per cent growth in the domestic market. The company sold 64,372 units in the Indian market in January 2021 as against 61,292 units in January last year.
The exports witnessed a healthier growth. Royal Enfield sold 4,515 motorcycles in the global markets in January 2021 as against 2,228 units in the corresponding month last year, thus registering a growth of 103 per cent. The company recently expanded its reach in the global markets by inaugurating its first standalone flagship store in Japan. The new outlet is located in Tokyo. The overall growth stood at eight per cent. Royal Enfield sold 68,887 units in January 2021 as against 63,520 units in January 2020.
The year-to-date data, however, witnessed negative growth of -20 per cent. The lower sales numbers could be associated with the Coronavirus Pandemic and the corresponding lockdown.
Meanwhile, Royal Enfield continues to test its new models. Among the list of upcoming products is a new motorcycle that is expected to arrive with the Hunter badge. The company is also expected to introduce the updated Himalayan ADV tourer and the next-generation Classic range in the Indian market very soon.