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Indian FTR 1200 electric version in the works; EFTR trademark filed

13 June 2020, 10:41 AM Anuj Mishra
Indian FTR 1200 electric version in the works; EFTR trademark filed

- Indian files trademark application for the name EFTR

- Will be an electric version of the petrol-powered FTR 1200

- Likely to compete against the Harley-Davidson LiveWire

Indian Motorcycle, which is known for its hefty petrol-powered cruisers, is prepping to hop on the electric bandwagon. The American bike maker has recently filed a trademark application for the name ‘EFTR’ which points towards an electric version of its existing, ICE-powered flat tracker, the FTR 1200

Although the trademark application doesn’t reveal much details, it clearly states ‘Electric motorcycles and structural parts.’ Given the fact that the conventional FTR is a brawny-looking machine, its electric version might follow the same design pattern with a muscular styling. As for the performance, the EFTR will certainly take on the Harley-Davidson LiveWire which means the former might emulate the latter on the power and torque front. 

Indian FTR 1200 Action

If we take a look back, Indian Motorcycle’s parent company Polaris used to own Victory Motorcycles and their collaboration had spawned the Empulse TT electric motorcycle. However, the Empulse died with the end of the road for Victory in 2017. That means Polaris’ learnings from the Empulse will be useful in the development of the EFTR. Nevertheless, it’s still unclear if the Empulse’s platform will be retained on the EFTR. 

Indian has filed the trademark application in the US, European and Australian continents indicating that it will be a global offering. In case Indian is really looking at taking on the Harley-Davidson LiveWire with its EFTR, it will be interesting to see two iconic American cruiser makers compete in the burgeoning EV market. 

Patent Source: IP Australia

Indian FTR 1200 [2019-2020]

Last known Avg. Ex-showroom price

₹ 15,98,806

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